Silver Circle PLC, specialists in large format digital printers, imaging and graphics as well as sign industry equipment in Sri Lanka and Maldives, with the largest customer base in solvent printers, have installed over 100 Infiniti, DGI, Mimaki & Seiko printers islandwide by entering the local market.
The range of equipment handled by Silver Circle include Digital Printers, Architectural Drawing Plotters, Sign Cutters / Plotters, Laser Engraver / Cutters, CNC Routers and Engravers, Laminating and Mounting machines, Portable Display stands, LED displays Boards etc. There are also used machines available at attractive rates, for which service support is available.
The company is the sole distributor of the export models of Infiniti solvent printers assembled in China, DGI printers from Korea and Mimaki & Seiko high-resolution photo quality solvent printers from Japan in Sri Lanka and Maldives. Silver Circle is the sole distributor of the world-renowned Xaar Print heads and ink and is the only OEM partner of Xaar in Sri Lanka. XaarJet Ltd., U.K., manufactures print heads that are used in over 80% of all large and grand format printers and is listed on the London Stock Exchange (LSE).
Chairman, Silver Circle, Supem de Silva, has been a pioneer in the industry having set up the fist Digital Imaging Studio and the fist large format printer at the Kent Group of Companies in 1994, through German training and technology, thus starting off the digital imaging and printing industry in Sri Lanka. He has received training around the world over the years and has been also responsible for officially launching Adobe Software and training in 1998, and installing the 1st Solvent Digital Printer in 2001 in Sri Lanka.
It is with this background (extending to over 15 years) in the industry that Mr. de Silva started Silver Circle PLC and has been able to establish it as the premier service provider in the digital printing industry.
The experienced service staff counts over 15 years of hands-on experience in most brands of large format printers and Digital Imaging. The senior technical staff receive periodic training overseas, and also receive training from Factory Engineers who visit Sri Lanka quarterly to keep them updated on new equipment and software.
Mr. De Silva said that there are more than 25 manufacturers of Digital Printers in China now, and not all of them have proper after sales technical support. “Therefore, it is imperative that you purchase the machine from a company that has a good reputation and after sales service”.
According to De Silva, the digital printing market in Sri Lanka is still very profitable compared to India where the printing prices are very low. “Most of our customers have been able to recover their machine value within the 1st year”. He went on to say that although there are many printers installed in Colombo, there is business for everyone and many have 2 or 3 printers working. “There is a lot of potential in the outstation towns as everybody wants digital printed banners / posters / sign boards /vehicle stickers /photo enlargements and do not want hand painted or screen printed material any longer”.
Silver Circle also provide a full turnkey solution where a person new to the industry can get advice and guidance in all areas of operation, equipment and training to run a business. “We also assist in preparing the return on investment, as well as the project report to arrange financing of the printers which have been approved by all the leading banks and leasing companies” said De Silva.
In order to develop the industry, Silver Circle in joint collaboration with the Ingrin Institute of Printing & Graphics Sri Lanka Ltd. will be conducting two workshops on April 25th and 26th, one aimed at persons interested in starting a Digital Printing business and students who want to enter / join the industry, while the other workshop is aimed at industry personnel, especially the printer operators and Managers. “They will gain an indepth knowledge on machine maintenance, calibration, format, new technologies, applications etc. relevant to the Digital Printing field. The bench/lecturers comprise Engineers from XaarJet PLC (UK) along with application specialists from India and Sri Lanka”.
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